Branding
An interactive brand book built in code, campaign identity for international golf, a full brand system built from the ground up — type, colour, iconography, product and web — and a self-initiated fitness brand.
Dailies — interactive brand book
The brand behind Dailies, the end-of-day board for teams who work with AI: the product, logo, colour, type and components. Built in code: hover across it, or use the arrows, to turn the pages.
The International Series
Tournament and campaign graphics for The International Series, the Asian Tour and LIV Golf — a template system that had to survive being filled with different players, flags, scores and sponsors every week, and still look like one tour.
Global Money
A complete identity for a cross-border business banking brand — mark, wordmark, colour, a Didot and IBM Plex Mono type pairing, an isometric icon language, card design, social templates, app interface and website.
Form Science
A self-initiated identity for a science-led fitness brand. A node mark that scales down into a ten-icon set, a warm coral and night-sky palette, Futura throughout, five programme sub-brands, and a social look built for Instagram.
